From
the Field is a bi-monthly column written by Mark Campbell, Farm Bureau
Field Services Director for the Central District. He writes about Farm Bureau
member benefits and County Farm Bureau activities.
Last week, the agents at the Buckingham County Farm Bureau office and I had a booth at the open house for the “BARN” at Buckingham Courthouse. “BARN” stands for Buckingham Agriculture Resource Network, and it is a building facility comprised of cattle pens area and classroom space. This was a project primarily driven by the Buckingham Cattlemen’s Association, who is no stranger to the beef industry and is, in fact, nationally recognized for their preconditioned, value added feeder cattle and bred heifer sales.
The
purpose of our booth was to promote Farm Bureau. We interacted with a lot of Farm
Bureau members, which were most of the attendees. There were only four people
that we not members and we provided information about our organization and
encouraged them to join. I think these opportunities are important for us as
our presence helps strengthen our foundation in the agriculture community. It
also builds a stronger relationship with the members and builds loyalty. The personalized
service of the agents and MSSs helps with member retention, and the agents that
worked the booth with me engaged every person that walked by. Several members
even sat down and talked a while. It was obvious that the agents were well
liked and respected by the members. It was a fun day, and I enjoyed seeing the
facility and the fencing demonstrations.
Other
agriculture infrastructure has been completed across the state over the past
few years which has been beneficial to farmers and good for Virginia. Projects
range from farmers markets and food hub facilities to livestock venues such as
the Olde Dominion Ag Complex. The Olde Dominion Agricultural Foundation has an
excellent video on their website http://www.theodac.com/
that is very inspiring about the future of agriculture and describes the facility.
It is worth watching. Let us also not forget the State Fair of Virginia grounds
with more space and new buildings.
The
next big event that I will be at with Farm Bureau will be the Ag Expo. The Ag
Expo will be in eastern Orange County this year. I have never been to it before
because it has traditionally been in eastern Virginia, but a few of my co-workers
have, and they said that it is a big event that attracts a lot of farmers. We
will have a presence there as we have had for years. So look for us there on
August 6.
Until
next time,
Mark


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